Increase Your Response with Multi-Step Marketing
"There is only one way to judge the effectiveness of a marketing piece, and that is by the number of responses you get.” - Heidi Richards - Multi-step marketing is a simple yet extremely powerful strategy when you use it to its full potential....
Business Card Design - How to Stand out and Get Noticed
Business Card Design - How to Stand out and Get Noticed By Jack Bastide One of the most powerful, yet over looked weapons in your marketing arsenal is your business card. If designed properly this little 3 x 2.5 piece of paper will not only let...
Rules of Thumb for Marketing to Your Past Customers
Keeping in touch can dramatically increase business, when done properly. It’s a fact that your customers are your best leads. This means that the most likely people to purchase your products and/or services are the ones who have paid for them...
Are You Ready To Research Your Market?
Are You Ready To Research Your Market? by Dan J. Fry, c. 2003-2004, All rights reserved. Picture this. You develop some product or service, spend countless hours making sure everything is just right, set up a beautiful web site, make sure the...
Charting Future Sales
The marketplace of the world is open for business to anyone who has a product to sell or an idea to get across to as many people as possible. While the thrill of reaching literally millions of people across the globe is captivating, there are some...
The Added Effectiveness of Promotional Products in Your Marketing Plan
Recently, I stopped by a new car wash in my town and while preparing to insert my six quarters into the machine to start the cleaning process, the owner came over to me and thanked me for stopping in. He also handed me a pen that had the name and...
Increase New Customer Traffic to Your Business
One person tells another, who tells another, who tells another and so on. You get the idea. Let’s see how to make that an actuality. You have a great company and you provide the highest level of customer service. But as the old cliché says: "A...
Is Your Marketing Working...
That is the question, you should be asking yourself. Many feel that it is I'm sure. But is it really! Which scenario is better or best for your business, marketing and advertising everyday spending more than you marketing budget allows each month....
Take stock of short-run digital printing innovations
Before ever the innovations in the printing technologies and way before the internet evolution, business owners have learned to trust and depend on small and reliable print shops. It was an accepted fact that the quality and reliability of local,...
Navigating Advertising Avenues
www.motivatedentrepreneur.com Advertising & Public Relations Navigating Advertising Avenues By Ryan M. Hoback, Motivated Entrepreneur Incubation & Consulting So we are sitting at a large round table with a mess of scribbled notes, thoughts,...
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