Business Writing
Seminars:
We understand
that being able to write in a clear and professional style
is important to your business. That is why we have developed
the Business Writing Institute
and the Effective
Business Writing seminar. This practice-driven
business writing seminar
will significantly improve your ability to write in English,
so that your readers will receive a clear, concise, effective
message. Most professionals spend at least 15-20% of their
time writing for business; emails, memos, business
letters, reports
and other business correspondence. Our customized
approach guarantees an improvement in
business communication skills
that will increase your productivity, success and job satisfaction.
Learn more about our
business writing seminars
here, or contact us for more
information.
Benefits of business writing
training seminars:
- learn how to write a business letter
- discover the skills of writing a
business letter
- learn to create clear business
correspondence
- understand the difference of writing
for business
- improve overall business
communication
Business Writing Training Seminar: An Unlikely Guide to Business Writing
Remember the days when you tried to fill out a page or expand what you had to say to impress a teacher? Remember when a big word meant a better grade? If you are like most people, you say, Thank heavens those days are behind me!
Are the days of impressing teachers really gone, or have old habits infiltrated your approach to business writing? Most professionals still write to impress-they have merely switched the target from a teacher to an executive, a client, or a colleague.
In business writing, big words, stiff phrases, and long, complex sentences don't impress people. Rather, busy people feel annoyed and impatient when they read, "in the event that subsequent communication is required on this imperative matter...." One expert describes this kind of writing as mumbling. Are you guilty of mumbling when you write for business?
Here's some advice to avoid mumbling: judge your business writing by the phone rule. Choose the same tone in writing that you choose when talking to a customer or another professional on the phone.
When on the phone, we say things in direct and straightforward ways. We never say, "Pursuant to the above mentioned matter" on the phone. We say "regarding the widget contract." The phone rule demands we write as plainly as we talk.
The rule makes sense. After all, your job as a professional isn't to demonstrate how smart or sophisticated you are. Your job is to serve your customers and work efficiently and effectively with your colleagues. To do this, you need to communicate clearly and concisely-the way you do on the phone.
Source: Bonnie Budzowki
Link
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